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Local Media Consulting

Treat your business like it’s mine. The full visibility stack.

For service businesses ready to grow past $50K/month with a single operator-grade partner — not a stack of vendors.

Apply for a custom partnership →

What this is

I become your fractional CMO.

Most agencies sell you one channel and call it marketing. SEO here, ads there, a social person somewhere else — none of them talking to each other, none of them accountable for whether the phone actually rings. A Custom Local Campaign is the opposite. I run the whole visibility stack for your business the way I run it for my own companies: SEO, a What’s Up 208-style local media presence, print, direct mail, sales media, social, partnerships, ad-spend management, and the CRM that ties it all together.

It starts with a discovery call and a real audit — where you rank, where your competitors rank, where your leads come from today, and where the money is leaking. From there we build a 90-day plan and I become the single person responsible for it. Not a project manager relaying tickets to a team you never meet. The operator who has done this in his own businesses, sitting with you every two weeks deciding what moves the most weight this month.

I’ve generated over $1M for a single restoration client, manage $100K+/month in ad spend across my portfolio, grew a Facebook page to 180,000 followers, and built two proprietary CRMs that run my companies end to end. SEO is one channel I’m good at. The full stack is what actually scales a local service business — and it’s what I do every day for my own.

This isn’t for everyone, and it isn’t cheap. It’s for the owner who is past the “just get me more leads” stage and ready to build the machine: a real local brand, a pipeline they can see, and a marketing engine that doesn’t depend on them babysitting five vendors. If that’s where you are, this is the most leverage you can buy.

The track record

Generated for Peak Performance Restoration
$1.2M+Generated for Peak Performance Restoration
Monthly ad spend managed
$100K+Monthly ad spend managed
Month average client retention
18+Month average client retention
Service businesses scaled
4Service businesses scaled

What’s included

Everything pointed at one number: your revenue.

  • ✓Local SEO Pro tier — all monthly deliverables
  • ✓A custom What's Up 208-style campaign in your market (if you're not in the Treasure Valley)
  • ✓Print + Canva design — $500+/mo credit
  • ✓Sales media + sales-process consulting
  • ✓Optional: PPC management included
  • ✓Quarterly competitor + market audit
  • ✓Bi-weekly strategy calls

Who this is for

Service businesses doing $30K+/month who want to scale to $100K+.

If you’re doing $30K+/month in revenue, you have a service worth scaling, and you want to grow without hiring and managing a marketing team — this is built for you. If you’re just starting out or shopping for the cheapest SEO line item, start with SEO Essentials instead. We’ll tell you straight on the call which one fits.

Real examples

Businesses I’ve actually run this for.

  • “I built every system this restoration business runs on.”

    Peak Performance Restoration

    Water damage — one of the most competitive local categories there is. SEO, the CRM, the referral portal, the photo reports, the email automation. Over $1M generated through the same playbook we'd run for you.

  • “We ran the campaign for the second city ourselves.”

    Western Holiday Lighting

    When the Christmas lights business expanded to a second branch, we ran the full local campaign — Facebook ads, door hangers, print, SEO. Booked solid two months ahead of their normal pace.

  • “Scaled to nearly seven figures.”

    The car dealership

    Rebuilt the lead pipeline and a CRM that tracks inventory being sourced, the dealers it's bought from, and every lead from first click to delivery. Online lead flow tripled in eight months.

What this isn’t

Not productized. Not a slide of deliverables.

  • ✕Not productized. There's no slide with 12 deliverables on it.
  • ✕Not a set-it-and-forget-it retainer. We sit with you monthly to decide what moves the most weight.
  • ✕Not for everyone — we take a small number of these so each one gets operator-grade attention.

What clients say

Talk to jobs, not rankings.

  • “We've gone from a phone-isn't-ringing problem to a too-many-jobs problem. Brayden built everything — the SEO, the CRM, the referral portal, the photo reports. He treats it like it's his own business, because in his other life, it actually is.

    Brayden Dunn

    Co-owner, Peak Performance Restoration

  • “We expanded to a second city last year. Brayden ran a full local campaign — Facebook ads, door hangers, print media, SEO. Booked solid two months ahead of our normal pace.

    Cole

    Operations Manager, Western Holiday Lighting

  • “Our online lead flow tripled in 8 months. Brayden built us a CRM that actually does what we need it to do — track inventory we're sourcing, the dealers we're buying from, and every sale lead from first click to delivery.

    Mike R.

    General Manager, Treasure Valley Auto

Pricing

Starts at $4,000/month.

Customized after a discovery call — scoped to your market, your channels, and how fast you want to move. We take a small number of these, so we’re selective about fit.

Apply for a custom partnership →

Treasure Valley Insider

Local SEO, AI visibility, and community media for Treasure Valley businesses.

Meridian, Idaho
hello@treasurevalley-insider.com

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  • Local SEO
  • Generative SEO (GEO)
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A direct line to Brayden — Slack or text
  • “Most agencies talk about rankings. Brayden talks about jobs. Within 60 days we were getting calls from people who said 'ChatGPT recommended you.' That's the moat he keeps talking about — and it's real.

    Sarah L.

    Owner, Boise Water + Mold

  • “I tried two SEO agencies before TVI. Both pretty graphs, no jobs. With TVI I can actually see where I rank across Meridian on a geo grid. Six months in and we're booked out 3 weeks.

    David K.

    Owner, Meridian Plumbing Co.