Calendar Sponsorships · Treasure Valley only
This is the What's Up 208 product — multi-channel local presence built on the media company we operate ourselves. Front-cover print, the weekly email, weekly Facebook, a directory backlink, and featured-event slots. One business in front of the Treasure Valley everywhere they look.
Calendar sponsorships are exclusive to Treasure Valley businesses. For SEO services anywhere else in the US, that scales nationally.
Check our Local SEO page →Multi-channel
A calendar sponsorship isn't a print ad — it's a presence across every place a Treasure Valley local looks for what's happening.
Your business on the front cover of the monthly printed Insider, mailed via EDDM to 5,000 homes across the route. This is physical distribution you can hold — not an impression count. The exact homeowner base you sell to sees your name on the kitchen counter all month.
A feature in the What's Up 208 weekly email, the calendar our subscribers actually open to plan their week. Owner-week placement puts you in front of an engaged local audience that opted in to hear from us.
A weekly feature across our Facebook presence, where Treasure Valley locals share events, ask for recommendations, and discover the businesses worth knowing. Social reach that compounds the print and email.
Every quarter, a print bonus on us — 250 business cards, rack cards, or flyers. Useful collateral you'd be buying anyway, included in the partnership.
A directory profile on whatsup208.com — a do-follow backlink from a growing local-authority domain. It builds local trust and feeds the same SEO foundation our agency clients pay for.
Tiers
Three ways to partner, from the premium front-cover spot to a single featured event. Prices and deliverable counts pull live from our catalog.
| Feature | Calendar Sponsor | Inside Partner | Featured Event |
|---|---|---|---|
| Monthly investment | $1,700/mo | $800/mo | $250–400 per event |
| Availability | 4 / city | 12 / city | Unlimited |
| Front-cover print | ✓ | — | — |
| Backside print |
Bundle
Our most popular Treasure Valley package: a Calendar Sponsorship for print, email, and social, plus SEO Pro for Google and AI search. Multi-channel local dominance — one business in front of the Valley in 5,000 mailboxes and at the top of the map pack.
$1,700/mo Calendar Sponsor + $750/mo SEO Pro add-on rate (vs $1,500/mo standalone).
Distribution
Every Sponsor reaches the same EDDM-served routes across the Treasure Valley — real households, not vague impressions.
5,000
homes per month via EDDM
Meridian
core route — Boise, Nampa, Eagle, Star, Caldwell, Kuna expanding
Every month
physical print in the mailbox, all month long
Category exclusivity
When you hold a category, your direct competitor can't buy in. There are only four front-cover spots per city per month — once a category is locked, it's locked for the length of your contract.
Founding-partner rates are locked for life — and once a category is taken, it's gone for the term. Tell us your business and we'll tell you what's still open.
Got a grand opening, seasonal sale, or fundraiser? Calendar Sponsors get featured-event placement to put a specific dated event in front of the whole local audience when it matters.
| — |
| ✓ |
| — |
| Weekly email | ✓ | — | ✓ |
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| Weekly Facebook | ✓ | — | — |
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| Directory profile | — | ✓ | — |
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| Category exclusivity | ✓ | ✓ | — |
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| Deliverables / month | 4 | 3 | 3 |
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