Process

Here's exactly what we do, month by month

No mystery, no black box. This is the same phased playbook we run on every SEO client — pulled straight from the delivery system that tracks it.

1
Phase 1: Foundation
~4 weeksEssentials + Pro
Citations, schema, NAP consistency, baseline capture, GBP categories + attributes.
What we do
- GBP audit (categories, attributes, services, photos, Q&A)
- Citation buildout (Tier 1: GBP/Apple/Bing/Yelp/Facebook/BBB)
- LocalBusiness JSON-LD deploy
- Baseline geo grid capture
- Lighthouse baseline
What you'll see
- GBP completeness score
- Tier 1 citations live
- Geo grid avg score (baseline)
2
Phase 2: Reviews + Posts Velocity
~4 weeksEssentials + Pro
Review response system live, GBP posting cadence at 2-3/week.
What we do
- Review response templates deployed
- First 12 review responses posted
- 2-3 GBP posts per week
- Photo upload cadence established
What you'll see
- Reviews per month
- Posts per week
3
Phase 3: Services + Content
~4 weeksEssentials + Pro
Full GBP services section, first whatsup208.com article, on-page optimization.
What we do
- GBP services section fully populated with descriptions
- 1 whatsup208.com article published
- GBP description (3 versions tested)
- Keyword gap audit
What you'll see
- GBP services count
- Articles published
4
Phase 4: City + Service Pages
~4 weeksPro only
Location pages for Pro clients, GSC monitoring, citation cleanup.
What we do
- 1-3 city+service pages built on client site (Pro)
- GSC connected and monitored (Pro)
- Junk citations from previous SEO suppressed
- Second whatsup208.com article published
What you'll see
- Indexed city pages
- Page 2 keywords moving up
5
Phase 5: Authority + GEO
~4 weeksPro only
Backlinks, entity optimization, AI visibility, Knowledge Panel.
What we do
- Chamber of Commerce listing
- Supplier/manufacturer directory listings
- Wikidata entry (Pro)
- llms.txt + AI crawler access
- Geo-seo-claude AI visibility audit
What you'll see
- Backlinks earned

Every month

What every monthly engagement includes

Regardless of which phase you're in, this is the recurring work that keeps momentum compounding.

4 Google Business Profile posts, keyword + location targeted
Review responses drafted, operator-approved, posted within 24 hours
Monthly geo grid pull so you see exactly where you rank
Citation health monitoring with NAP-drift detection
1 article on whatsup208.com with a do-follow backlink
A 5-minute monthly PDF report — what changed and what's next

Set expectations

Realistic timelines

Local SEO compounds — it isn't a switch. Here's what to actually expect.

30 days

Foundation built. Citations begin indexing. GBP optimized. Slight early movement.

60 days

Citations indexed. Content live. Posting + review velocity established. Visible improvement.

90 days

Full citation authority. Articles indexed. Measurable change on the geo grid.

That's the playbook. Want it pointed at your business?

Book a discovery call →

Phase 1: Foundation

What we do

What you'll see

Phase 2: Reviews + Posts Velocity

What we do

What you'll see

Phase 3: Services + Content

What we do

What you'll see

Phase 4: City + Service Pages

What we do

What you'll see

Phase 5: Authority + GEO

What we do

What you'll see